A practical example
Example: your MAP is cloud-hosted but the ERP sits behind a corporate firewall with IP allowlisting. Connectivity testing before signing reveals you need a middleware layer or a VPN route, not just an API key.
What to evaluate before investing
- Request the vendor's connectivity requirements: IP ranges, ports, authentication methods and any proxy or firewall prerequisites.
- Ask which systems are reachable only through paid middleware or iPaaS connectors rather than direct native connections.
- Run a connectivity test against a sandbox of your actual CRM or data warehouse before contract signature.
Limitations and tradeoffs
A working connection is not the same as useful data flow; connectivity can pass while fields, objects or rate limits still block real syncs.
Plan your next step with MeshLine
Connect this decision to your automation, organic marketing and customer lifecycle management. In a MeshLine demo, discuss your existing tools, the scope you need and how to measure the result.