MeshLine
A practical example
Example: a five-day nurture flow is down for six hours on day two.
Resume logic determines whether each contact's remaining waits shift by six hours, restart from zero, or whether affected contacts fall out of the flow entirely.
What to evaluate before investing
- Ask explicitly how waits recompute after downtime — this varies widely between vendors.
- Test a deliberate interruption in a sandbox and compare before/after schedules.
- Confirm whether steps already executed are marked to prevent duplicates.
Limitations and tradeoffs
Recomputing waits keeps timing honest but can push time-sensitive sends past their useful window.
Plan your next step with MeshLine
Connect this decision to your automation, organic marketing and customer lifecycle management. In a MeshLine demo, discuss your existing tools, the scope you need and how to measure the result.